Sanders Wallis, member of Printing and Imaging Association of Georgia, has worked for Wallis Printing for many years. Currently, he holds the position of Director of New Business Development, in charge of new initiatives and rebranding as well as working with clients. His experience with client based work stretches back to before he joined the print industry, when he worked as a realtor. Based in Atlanta, Georgia, he enjoys his current job and has advice based on his work experiences for ensuring the satisfaction of clients.
Communication and honesty are two key skills that will ensure clients have a positive experience with your company. This means ensuring that you and your client are on the same page with clear and honest statements. The benefits of this communication will be the forming of a positive, mutually beneficial business relationship and easier resolution of problems down the track. If you can admit to your mistakes, your clients will find them easier to forgive. Being communicative and honest will allow clients to trust you and your company.
Trust is another key aspect of an effective relationship with clients. By utilizing communication and honesty, you should also be able to bring trust into the relationship and ensure that your client relies upon you for advice. This trust does have to be earned, and a solid basis of knowledge and experience will assist with this part of the deal. Showing your clients that you have an expansive, in-depth knowledge in the industry will build up their confidence in you and allow them to accept decisions more freely. Mutually trusting relationships will allow you to work more effectively with clients and to satisfy their requirements.
The presentation of the company in a positive light is another essential cornerstone of ensuring that you leave your clients satisfied. By promoting your company and its positive aspects, your client’s faith in the company as one of the best in the industry will increase. This is important in widening outreach, as clients may promote the business to other company. In this sense, you must always act as a representative of your company, even when offering clients personalized advice.
Sanders Wallis, holder of a Georgia Real Estate license, believes communication and honesty, trust, and the positive presentation of the company are essential to leaving clients satisfied. By ensuring these aspects are utilized, it will be easier to leave a positive impression on clients and ensure that they return. Working in the print industry can be tough, but satisfied clients will allow your company to grow further and meet targets efficiently. Whether your business is involved in real estate or printing, clients should be your number one priority.