In his role as the Director of New Business Development for Wallis Printing, Sanders Wallis is responsible for forming relationships with new clients and helping them achieve whatever they are looking for with their print needs. He also works closely with both the sales and marketing departments to develop strategy and has had the privilege of coming into contact with numerous other company directors in his career. He is able to succeed in the role because he possesses the key qualities that all directors must have, which include the below.
A Desire To Do More
Company directors must always have part of their attention focused towards the future, particularly in regards to what they can do to help their company’s grow. They must look towards professional development at all times so they can keep their skillsets fresh, thus ensuring their company’s stay competitive against both existing businesses and any that may appear during their tenures. This desire to do more should also spill over into their plans for company expansion, which means they need to constantly consider the improvements their companies can make and the directions they could go in to deliver superior services to clients.
While having detailed strategies in place for the direction of the company is important, directors also need to realize that not everything will go to plan. As such, they must be flexible and capable of adjusting to new challenges as they arise. One of the most common issues is the emergence of new competitors who hold the potential of taking away market share. Directors must be able to examine such competitors in-depth and consider the improvements their own businesses need to make in order to ensure customers are not lost to the new company.
Great demands are placed on company directors at all times and they must have the persistence and determination to meet them. There are rarely many easy working days for company directors and they will usually find that they must confront new challenges on almost a daily basis. This can wear anybody down, which means directors must have the drive to keep pushing forward regardless of the obstacles them and their company’s need to overcome. A key aspect of this is taking advantage of any downtime they have to refresh so they can approach their work with renewed energy.
Strong Communication Skills
Company directors, like Mr. Wallis, are required to speak with people at all levels of their organizations, in addition to communicating with business partners. They must also understand the levels of communication that are relevant for various situations. For example, providing concise instruction is of paramount importance when speaking to team members, while taking a looser and more personal tone can often help them to form strong business relationships.